This comprehensive n8n workflow automates the process of capturing website visitors’ information via Slack notifications from RB2B, extracting and cleaning visitor data, and seamlessly syncing it with Attio CRM. The workflow starts by monitoring a specific Slack channel for new visitor messages, then parses the structured data to extract details such as name, email, company, LinkedIn profile, and location. It efficiently checks whether the contact already exists in Attio, preventing duplicates, and then creates or updates contact records accordingly. Additionally, it manages deal creation and updates based on the visitor’s status, tagging leads for easy tracking. This automation is invaluable for sales and marketing teams seeking to convert website traffic into qualified leads with minimal manual effort.