Comprehensive Sales Pipeline Automation Workflow

This n8n workflow automates the entire sales lead management process, from real-time lead capture and data enrichment to scoring, qualification, and CRM integration. It begins with dual triggers—scheduled checks every 2 hours and a webhook for instant lead notifications. AI nodes extract structured lead and company data from your CRM dashboard, LinkedIn, and Crunchbase, providing detailed insights for smarter sales decisions. A sophisticated lead scoring algorithm evaluates multiple factors, including company size, industry, funding stage, and engagement signals, assigning a quality grade and priority. Based on the score and categorization, the workflow automatically creates contacts and deals in HubSpot CRM, assigns sales tasks, and sends personalized emails. High-value leads trigger Slack notifications for immediate action, while all processed data logs in Google Sheets for analytics. The workflow is highly customizable, with setup guides ensuring seamless integration. It is ideal for sales teams seeking to streamline lead qualification, improve response times, and enhance pipeline visibility via automation.