Weekly GSC Pulse Check – SEO Performance Analysis

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This n8n workflow automates weekly analysis of Google Search Console data to monitor SEO performance across different keyword segments such as brand, recipes, and non-brand content. It compares last week’s data with the prior week to identify notable shifts in clicks, impressions, CTR, and average position. The workflow calculates percentage changes, flags significant movers based on predefined thresholds (e.g., ±200 clicks and 30% change), and generates alert notifications via Slack. It also creates detailed email reports with top up/down queries and their metrics, helping SEO teams quickly identify gains or losses and respond proactively. The process involves data segmentation, delta calculation, filtering, and reporting—streamlining weekly SEO audits and prioritization.

Node Count

>20 Nodes

Nodes Used

code, gmail, httpRequest, if, merge, scheduleTrigger, slack, stickyNote, switch

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