Abandoned Cart Recovery Email Automation

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This n8n workflow automates the process of recovering abandoned shopping carts on an eCommerce platform. It triggers when a customer creates a cart on Shopify, waits for an hour, then checks if the customer has completed the purchase. If the cart is abandoned, it formats and sends a personalized recovery email to encourage the customer to complete their order. This automation enhances sales recovery efforts, reduces cart abandonment rates, and improves customer engagement.

The workflow begins with a Shopify trigger node that detects when a cart is created. It then waits for a preset period (1 hour), giving the customer time to complete the purchase. After this waiting period, the workflow checks whether an order has been placed for the cart. If no order exists, indicating the cart was abandoned, it formats an email with relevant cart details and sends a recovery email to the customer. Additional sticky notes are included for project planning and documentation.

This setup is ideal for eCommerce store owners who want to automate abandoned cart recovery, increase conversion rates, and keep customer engagement high without manual intervention.

Node Count

11 – 20 Nodes

Nodes Used

emailSend, if, set, shopify, shopifyTrigger, stickyNote, wait

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